Here is an interesting video from www.intralinkinc.com, which explains their Website marketing plan. What caught my eye about this is they are basically describing a content site, and taking a much broader view of marketing than just SEO.
The key point is they start with the content and force the SEO into the content rather than forcing the content into the SEO. The emphasis is on marketing the content, not marketing and then finding filler content to market.
Here is a recap of their 5 point marketing plan.
1. Product Mix. What is the thesis statement for your website? What is the something special about your site that distinguishes it from everything else?
2. Keyword Research — How customers can/are finding your website. Keywords focus on the Root, and the Long Tail. The root keyword might be,
real estate Denver, and the Long Tail would be keywords targeting communities surrounding Denver
3. Competition Level — 1. determine level of SEO required & 2) Normalization — Look at the top 10 results and their content and match it according to the number of words etc.
4. Search Engine Optimization. Force the Search Engine Optimization into the content rather than forcing the SEO into the content. The emphasis is on the marketing and the content.
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Hilarious! Machine generated blog comments blasted out by the thousand to get links from blogs! I would never guess it wasn’t written by a real person who like my opinion.
Hmm it looks like your blog ate my first comment (it was super long) so I guess I’ll just sum it up what I wrote and say, I’m thoroughly enjoying your blog. I too am an aspiring blog blogger but I’m still new to the whole thing. Do you have any suggestions for newbie blog writers? I’d really appreciate it.
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I’ve gone ahead and bookmarked http://www.brianstocker.org/blog/2006/11/15/website-marketing-plan/ at Digg.com so my friends can see it too. I simply used Website Marketing Plan | BrianStocker.org as the entry title in my Digg.com bookmark,as I figured if it is good enough for you to title your blog post that, louis vuitton wallet then you probably would like to see it bookmarked the same way.
hahaha thanks so much! Too bad about the Louis Vuitton link which I took out. How are things in SEMARANGJAWA TENGAH INDONESIA. Oh, and I got the other 3 comments that are exactly the same you left on my other blogs! Keep up the great work over there in Indonesia! Always wanted to go. BTW – how much are you being paid to blast these out?